Located in a ‘70s industrial building in Bucharest’s North Railway Station neighbourhood, overlooking train rails and old locomotives, the 400 sqm space once hosted the ISAF – the assembly line for relay frames, now converted into a loft with industrial design and touches of Marie Antoinette glam. Reinterpreted and painted in contrasts by interior designer Alex Adam, The Halucinarium Loft is the newest, most surprising experiential space in Romania.
We embraced the building and its historical era, maintaining the colour scheme and architectural style. Existing partitions were removed and the space became an open and airy floor plan with high ceilings and large windows that fill the place with natural light. While in traditional projects some things are normally hidden, industrial design boldly puts on display the coolness of bare beams, visible duct work and pipes. Grey concrete with its coarseness, imperfections and patches mix in with white walls like blank canvases.
Halucinarium is a unique urban space, design and glam. Here you can admire the signature pieces of furniture that have defined a century of design: “The Bubble chair” created by Earo Aarnio in 1968, “La chaise” lounge chair created by Charles and Ray Eames in 1948, “The Barcelona” chair created by Ludwig Mies van der Rohe in 1929, “The coconut chair” created by George Nelson, 1955, “The Bertoia Diamond Chair” created by Harry Bertoia in 1952, “The Florence Knoll Lounge Chair” created by Florence Knoll in 1954, “Le pouf en bronze” side table by Christian Liaigre.